Build an employer brand that speaks before you do

The market isn't the problem - but your story could be stronger. We build employer brands that attract the right specialists and give them a reason to stay

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The identity gap

Fix your brand

Most companies have a story problem. You might have a great market share and modern technology, but if you describe yourself as a payment service when you are actually a fintech company, you will lose engineers to Google every time. An effective employer branding strategy identifies who you actually are and communicates it to the people who care. We look at your company through the eyes of passive candidates who are currently happy where they are. We find the one specific challenge or growth opportunity that makes them agree to a first interview.

Employer brand analysis showing market-role fit.
Employer brand analysis showing market-role fit.

From Attraction to Retention

Employer value proposition development for SMEs.

Employer value proposition

We define the core reason someone should work for you. We don't use empty hype. We find the literal advantages of your setup, from specific technical challenges to team structures that allow for actual autonomy.

Targeted recruitment marketing campaigns for specialists.

Recruitment marketing

We execute digital touchpoints and social media ads that put your story in front of the right talent. This is not about reach or getting more people in a funnel. It is about finding the specific people who fit your culture.

Internal employee retention strategies and culture activation.

Employee retention strategies

A brand that only works externally is a liability. We analyze your compensation models and internal culture to fix the outliers that cause 20% of your workforce to leave every year. We make sure the reality matches the promise.

Our Approach

01.

Analysis

We start with the CELS process. We analyze your compensation, employer brand, location, and skills. We identify where you are losing candidates and why your current story is not landing.

02.

Workshop

We run EVP workshops to define your specific value. We look at the future of your technology and the actual problems your team solves every day. This creates a job description that is attractive to experts.

03.

Activation

We build branded landing pages with photos and videos that show the real environment. We use active sourcing and technology to talk systematically to every important person in your target market.

Organizational consulting for HR through strategy and structure

Impact metrics

93 %

Positive feedback from candidates

90 %

Hire rate for proposed talent

15,000

Qualified candidates interviewed annually

We work with companies that realize hiring is a survival metric

Logos of manufacturing and industrial companies using Lionstep for staffing.
Logos of manufacturing and industrial companies using Lionstep for staffing.

Stop running 16 hour days to cover for open seats

Build a brand that does the heavy lifting for you. Let's talk about your recruitment strategy.

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